Marketing and sales can be a real headache for writers who find themselves thrown into the deep end of the pool and aren’t prepared. And because of that they sell and market and market and sell their book rather than selling the value that the book brings the reader, the reader’s family, friends, co-workers, colleagues.

Sell The Value And The Book Sales Will Take Care of Themselves

And Remember This

Spend as much time learning the business of being a writer as you spent learning to write. You won’t hesitate to spend hours polishing your prose to a lethal edge, not spend as much time reading, watching videos, attend lectures, go to business networking events to meet, talk, learn. The alternative is that you will be another writer who writes but can’t sell.