E-mail marketing has one distinct advantage over social networking; it’s active where social networking is passive. When you construct your e-mail marketing message keep these things in mind. People simply will not…
Author: Wayne English
Dead ancestors for desert?
It was only a typographical error. While the word “decadent” was intended, that’s not what was written. the writer meant a decadent desert; meaning self-indulgent. But “Decedent” is what was written, meaning…
Writers, Are You thinking of Advertising in Social Media, Read This First
This From PR Daily Study: Social media ads increasingly less popular among viewers And so there it is, social media is losing popularity. And no wonder with all the talk about privacy…
Thinking of magazine advertising? Want to find out who reads it?
Reaching Readers Is The Name Of The Game Advertising in magazines is a great way to get known and sell your products or services. So, how do you determine who reads the…
Are you an expert, or are you a specialist. What’s the difference? Maybe nothing. Maybe everything.
Are You? Or Not? Professionals have always referred to themselves as an expert in their field. So, what’s the problem? Too many people. Everyone has become “an expert” and there is no…